• The Earliest reference of mustard in India is from the 5th century BCE. Gautam Buddha told the story of grieving mother and the mustard seed. Mustard seed is used by the Jesus as a model for kingdom of God. In Sanskrit writing the grain of mustard seed has been compared with kingdom of Heaven. It is also a very popular oil seed crop in India.
• Mustard seeds are known to be powerful anti–microbial agents. As a spice both black as well as yellow mustard is consumed. They are very good source of omega -3-fatty acids useful for heart patients. Mustard seeds.  are the small round seed.  The black mustard in some areas is cultivated as winter crop through conserved residual moisture in some parts it is also cultivated under irrigated agriculture. A large majority of farmers in Morarka project areas cultivate black mustard in their crop rotation. Originally small black brown grains were preferred, but now with the introduction of hybrid varieties the bold brown grains are only available, they also have high oil contents.Whole seeds when fried in ghee produce nutty flavor that is useful as garnish and seasoning for other Indian dishes. The flavor of mustard seeds adds nice and wild aroma in Indian dishes. Seed's spicy flavor enhances the food uniquely. Powder of mustard acts as an emulsifier in preparation of mayonnaise and salad dressings whereas ground mustard provides flavor and consistency in curries. They have very strong and distinct flavor thus making them very popular in Indian and Southeast Asian dishes. Black seeds are most pungent in taste.

• Organic Certification: One Cert Asia Agri Certification (P) Ltd.
• As per NOP (USDA), NPOP (Govt. of India) and EU Standards for Organic Production.

Specifications

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About 24 Mantra Organic:

Step back to 1992, a time when our founder, Raj Seelam was working in an agricultural products company. While observing the profuse use of pesticides and fertilizers, he felt that this was not the reality he would like to be part of. On one hand was the alarming use and spread of chemical usage on farms, while on the other was rural indebtedness because of the high investments farmers were making in fertilizers and pesticides, leading to farmer suicides. This triggered in him a new thought process.

Can I make a difference? Can I grow food which is free of chemicals and pesticides?

And so Raj Seelam, hailing from an agricultural and farming family set about asking the relevant questions related to soil, cultivation, farming practices, storage and processing. Alongside him were a group of inspired colleagues who lent the Sresta Foods journey passion and commitment. Together, they were inspired to name the products 24 Mantra. Delving into the ancient Upanishads of India and sourcing from the Rig Veda they drew upon the primary elements of nature. Tvam Bhumir Apo Analo Anilo Nabha- You alone are Earth, Water, Fire, Air & Ether is the blend of all basic elements that compose wholesome food. And what better way to wholesome food than organic food. Small yet sure steps led to the discovery of stark realities. The fledgling team were confronted with the economics of scale, several naysayers and a nascent market. The going thus had its share of challenges. Right from day one, the focus was to create a wide range of products, because the belief was, if consumers wanted to switch over to organic, the offering had to be total. Product range and product mix issues were followed by the attention on making the products consistently available and the well argued convincing of potential customers, that organic foods are higher priced because of various investments in organic methods. Workshops, early evangelism and contract farming gave way to a much more organized approach to farming with all the methods and processes in place. Availability and distribution issues were addressed and concurrently, all the touch points which continuously build trust and credibility were addressed. For some time now, we at Sresta have mastered the art of paying attention to detail – from the seed to kitchen.

Today, we have our 24 Mantra organic food brand available across India and abroad in 1500+ outlets and our own stores. Under our sustainable farming initiative, we have 20,000 farmers working in 30 plus projects over an area of 1,00,000 acres. For every 100 farmers we have a Sresta Associate, partnering in the farmers progress and knowledge enhancement. Sresta and the farmer, our story continues to evolve into the mutual strengthening of culture, traditional methods and more.

A decade later, our Founder Raj Seelam and Sresta Foods with 24 Mantra in their tow continue to grow, spreading the passion and joy of living an organic life. In India, and with measured steps into the world outside of it.